Etiquipedia© is an Etiquette Encyclopedia and Etiquette History Blog published to Educate, Enlighten and Entertain.
Saturday, July 12, 2025
Gilded Age Doings at Ducal House
Saturday, April 30, 2022
Gilded Age Excess and Etiquette
Cutting up a $2,100 cake at a birthday party attended by several score of young men and fair girls just entering society has hardly created more than a ripple in New York society, so common are the extravagant whims of millionaires. Yet such a cake was one of the features of the recent birthday given by Mrs. Alva Vanderbilt on the occasion of the social debut of her daughter, Consuelo.
Strictly speaking, the cake did not cost $2,100. It cost $100, and that is a pretty good price for a cake, even if it was three feet in diameter and was carried by two men with difficulty. The value of $2,100 was due to the presence beneath its frosted and beautifully ornamented crust of two diamond rings, one for the fortunate young lady whose pearly teeth found it nestling in the depths of the wedge which was cut off with a silver knife for her delectation, the other for some equally fortunate young man.
The rings cost $1,000 each. Both were clusters and were especially designed. An inscription was engraved upon the inner surface of the golden bands. The cake was not in itself an especially ornate affair. The baking company which furnished it has made many others and cakes more costly. This cake was 36 inches in diameter and 14 inches in height. It was made of layers of poundcake and marmalade, the whole saturated with French cordials. The surface decorations were of roses in sugar, and the sides of the cake were further decorated by delicate sugar tracery. A dividing line in red was drawn across the snowy surface of the cake.
In one of the halves thus made a tiny blue silk flag bore the letter “G.” In the other field an orange banner displayed the letter “L.” Within these sections were hidden the rings destined for the lucky lady and gentleman. At the close of the elaborate collation, over which the proud mother of the young debutante presided, Miss Consuelo in person undertook the task of cutting up the cake. There was as near an approach to a scramble as good breeding would permit. The cake had been less than half distributed before the prizes had been discovered, and the rest of the guests accepted their pieces as a polite duty.
In the meanwhile, a cake containing two rings valued at $100 each was being cut in the servants’ hall. “There was nothing remarkable about this prize cake,” said Manager Jansen, of the company which furnished it, “except that the value of the rings given was greater than usual.” The custom of secreting valuable jewels in cakes made for birthday parties and cotillions is common among society people of wealth, and an order for something of this nature is received every day or two. I do not recall an instance of rings being used as valuable as these, but a list of the names of parties who have expended from $200 to $500 in this line would be quite long and embrace most of the names made familiar in society news columns.
“At a wedding celebrated last October, a bride’s cake contained a handsome solitaire diamond for each of the bridesmaids. If asked to say off-hand how many orders of this kind we have filled in a single year, I would say more than a hundred. On last St. Valentine's Day we put on the market a fancy heart-shaped cake, elaborately ornamented and satin incased, which cost $3 each. In no less than fifty instances, the parties who ordered them – men of course– brought valuable rings to be placed in them.” –Hanford Journal, April 23, 1895
Etiquette Enthusiast, Maura J. Graber, is the Site Editor for the Etiquipedia© Etiquette Encyclopedia
Sunday, April 24, 2022
Alva Vanderbilt’s Triumph
Saturday, March 5, 2022
Gilded Age Playground of Newport
| “The Breakers,” summer residence of Mrs. Cornelius Vanderbilt – “There is a revival of the use of various wines with different courses and the rarer and more expensive the vintage the greater the glory. This champagne and scotch whiskey, which is held the favor of fashion for some years are being relegated to the background of the wine closet.” – New York Times,1899 |
The armor reflected an impeccable pedigree, irreproachable comportment, and wealth. The “gap” was to be avoided at all costs. Each rival hostess, the queen of her palace, jealously guarded her guest lists, the armament of social power. Mrs. Lehr recalled that the six or seven summer weeks were “crowded with balls, dinners, parties of every description, each striving to eclipse the other in magnificence.” In “the spirit of rivalry. ... colossal sums were spent.”
If elegance was the watchword, novelty was the stimulant. Elizabeth Lehr hinted at the tedium: “Another season, the same background of dinners and balls, the same The same set, the same faces.” Added May Van Rensselaer, splendours. “The restlessness of the summer colony is well known. All amusements pall after a couple of seasons.” In a kind of entertainment arms race, at “Rosecliffe,” one summer, two hundred dinner guests of Mrs. Hermann Oelrichs were treated to a performance by the Russian Ballet, imported from the city for the occasion.
At William K. Vanderbilt's cottage, “Marble House,” the visiting Duke of Marlborough (spouse of the former Consuelo Vanderbilt, now the Duchess of Marlborough) found the indoor fountain surrounded by three hundred live hummingbirds. One especially memorable ball prompted McAllister to record the “brilliant effect” of “two grottos of immense blocks of ice” with a “jet of light thrown through each of them, causing the ice to resemble the prisms of an illuminated cavern, and fairly to dazzle one with their coloring.” As the ice blocks melted, McAllister continued, the effect was a “charming glacier-like confusion, giving you winter in the lap of summer.” “All Newport,” McAllister concluded, “was present to give brilliancy to the scene.”— From 2018’s, “What Would Mrs. Astor Do?”
Monday, July 26, 2021
Edwardian London Club Etiquette
The American Duchess, followed by her motor, led Miss Cochon of Chicago out St. James Street. “Oh, there’s the Duke!” cried Miss Cochon of Chicago as they passed Brooks club, but the Duchess said hurriedly: “Don't look at him, my dear, or he will cut you. Don’t you understand club etiquette?” “No; not if it differs from other etiquette.” “Well,” said the Duchess, “it differs altogether. The club, you see, originated in London. The club has been defined as the weapon wherewith the savage keeps the white woman at a distance. In club etiquette, women are ignored. As you pass White's or the Carlton, the Junior Carlton or Brooks, you will see your best friends, top hat pushed back and hands folded on stick, glaring solemnly at you from this window or from that, but your best friends won't speak to you. It isn't club etiquette. And if you spoke to them it would be a worse faux pas than if you appeared at court under the influence of liquor.”—Cincinnati Enquirer, 1911
Friday, January 22, 2021
Society Etiquette of Gilded Age Calls
Within 10 days after the announcement of the Marlborough engagement their drove up the roadway within the beautiful outer portals of marble House 300 fine equippages. And out of each their tripped from one to three elegantly dressed women. An American girl had stepped into the British nobility, and these calls were for congratulation, many wishes of joy and much felicity. In accordance with her own ideas of etiquette, borrowed partly from the London set and partly from her native hospitable Southern training, Mrs. Alva S. Vanderbilt sent out 1,000 letters to friends telling them of her daughter's engagement, and as half of that number were within calling distance of the City by the Sea, 500 persons lost no time in calling. The exact wording of the announcement cannot be stated accurately, because it differed with the person and degree of friendship.
All society wore new calling gowns to pay respects to the prospective Duchess. She, quiet slip of a girl, wore white with bunches of ribbon at her waist for the Newport calls; and for the New York ones, when she came down to the city for the trousseau planning, she wore a light material, crepon mostly, or the sheerest China silk. She wore them in black, in brown, in blue and in bright red, often figured. When she goes into the street, she wears a long double-breasted coat that hides the gown to below the knees. Very English, but not very dressy, her friends say!
But the calling gowns of those who put on their best smiles and their best gowns to go to see the little Duchess to be! One of them was a heavy corded silk. The skirt fairly rustled with stiffness. It was plain and beautiful. The cut was Princess in the back, showing no seam at the waist. The fastening must have been under the arm and at the shoulder, for it was Princess in front also. A very heavy white cord and a jet braiding went across both the front and the back of the waist, making a fine full figure, as any trimming along the bust or mid-waistline will, and there was a lovely thick crystal-edged ruching around the neck. Strange what an air of elegance is given to a dress by the addition of white corded silk sleeves!
Stamped brocades in white silk are effective, but the cheapness with which they are produced makes them a little common for those who are desirous of making an individual impression. The applique bits of black velvet are not quite similar in appearance to the common brocades. Ladies who go shopping may like to walk, but those who go calling invariably likely to go in a carriage, even though it be but the two wheeler of the cab stand. The reason for this is the extreme elegance of the visiting toilet. Even the dinner gown is simple alongside of it. Nothing in the whole wardrobe is as fine as one's best calling gown. — San Jose Mercury, October 1895
Thursday, August 29, 2019
Wealthy Americans Need Not Apply
Special Cable to The Herald — There is such a decided feeling in England against the constant influx of visitors that it is quite a question what will happen in following seasons. King Edward himself has openly expressed his opinion that too many Americans come to London with the intention of pushing into society, and for the last two or three years he has persistently refused to be introduced to any newcomers. It is notable that many of his best friends are Americans, among them, of course, being Consuelo, Duchess of Manchester; Mrs. Arthur Paget, Mrs. Townsend, the countess of Essex, as well as Mrs. Hall Walker, who is partly American, and in the old days he was very friendly with Mrs. Mackay and Mrs. Ronalds. Although he said to Mrs. Potter Palmer at Marblehead, “Why do you not come and settle down in England?” what was taken as a pressing invitation was not followed by any other attention except one to lunch with the royal party at Ascot. She was never invited to any great function and, although she took Egypt and the “White Ladye” with the express object of attracting to herself a royal visit and gave very pressing invitations to Consuelo, Duchess of Manchester, Mrs. Hall Walker, the Countess of Essex and other favorites, this last patent bid for royal favor was without any result.
The Prince of Wales is notoriously against the rich American who comes over to England with the idea of buying himself or herself into society. To his aunt, Princess Christian, he remarked not long ago, with reference to the latest comer: “Mrs. Potter Palmer? Mrs. Potter Palmer? Who is she?”Anglo-American residents are also much against these casual visitors who sometimes do them discredit. The young Duchess of Marlborough and Roxburghe, Lady Curzon, Mrs. George West and others much resent being classified with some other Americans who come over and try to push themselves into the inner circle. It is felt that the influence of Mr. and Mrs. Whitelaw Reid will make a great change. Mr. Reid is a man of great social experience and man of the world and a diplomat with a natural talent for Judging men and matters at their value. There is no doubt that presentations at court will not be so easily managed in the future as they have been in the past.
The most important American presentation at the court this year was that of Lady Bagot, whose debut was watched with the greatest interest by all the smart American set. Consuelo, Duchess of Manchester lent her all her jewels, so that she really made a gorgeous effect, and in the royal circle several inquiries were made as to who the new beautiful American peeress could be. Everyone is agreed that the sensational Americans in London this season have been Mrs. Crackenthorpe, Mrs. Townsend, Mrs. John Jacob Astor, Mrs. Shaw and Mrs. Nat Goodwin. Of the pronounced success of these five women there is no question. That Mrs. Astor should succeed was in the natural order of things. She has charmed every one by her beauty and smartness. She dresses beautifully, too. Mrs. Shaw was perhaps her most immediate rival, and when she stayed at her house in Portland place she was considered by many to outshine her handsome hostess.
Sunday, June 3, 2018
Traditional Etiquette Gifts Duchess
It is a traditionary etiquette custom in the Marlborough family, for each Duke to present a Blenheim Spaniel to the Duchess when she enters Blenheim Palace for the first time as its mistress. The story from which this custom has its origin, is that during the battle of Blenheim a spaniel followed at the heels of the great Duke throughout the day, never leaving him until victory was assured. – Los Angeles Herald, 1906
Tuesday, February 27, 2018
Etiquette, Parties and the Royal Tab
LONDON, Nov. 27.—Consuelo, the American Duchess of Marlborough, made her real and grand entree to British society on November 23d. It was a great day for the Marlboroughs, a greater day for the historic old Blenheim, and the greatest day of all for the House of Vanderbilt. A home party was given at Blenheim from the 23d to the 27th of the month, which eclipsed anything of the kind that the people of England have seen in many a long day. For five days, from Monday to Friday, inclusive, the great structure sheltered more of unreal powers of the British swelldom than are often gathered under one roof.
It is beginning to be regarded as somewhat strange that Mrs. Belmont, mother of the Duchess, and Mr. Belmont, have not yet been guests at Blenheim, and some people hint that the young Duke is not anxious for the friendship of his mother-in-law's second husband. If it turns out to be true that the Belmonts have purchased a country place in England, the young Duke will be forced to declare his position in regard to the Belmonts one way or the other. At any rate, the position of the young Duchess will be firmly established in British society by the house party, and the croakers who predict a complete failure for her at the time of her marriage, will be proven false prophets. – Los Angeles Herald, 1896
Gilded Age Newport Etiquette
One must be very circumspect at Newport. Etiquette requires of men that they marry the daughter of a host or hostess, whenever an invitation is accepted to dine at a house where there is a marriageable heiress. At the Eastern watering places, it is claimed that the Duke of Marlborough would not have dared to become the guest of Mrs. William K. Vanderbilt had he not been seized with matrimonial designs upon Consuelo Vanderbilt.— Chicago News, 1895
Thursday, December 14, 2017
Etiquette of Royal Court Precedency
The following is the date of creation of twelve of the twenty-two Dukes:
- Marlborough, 1702;
- Brandon, 1711:
- Portland, 1716;
- Manchester, 1719;
- Newcastle 1756;
- Northumberland, 1766;
- Cumberland 1799;
- Wellington, 1814;
- Sutherland, 1833;
- Westminster, 1874;
- Fife, 1889; and
- Argyll, 1892
From the San Francisco Call, 1895
Sunday, October 18, 2015
Etiquette, Manners and Dollar Princesses
It has become the custom to treat marriage as a jest, or a mere legal contract capable of being dissolved at will. Ambition, rank, wealth, policy, necessity, each and all of these are concerned in that contract. What is more concerned and less considered is the one important factor in the matter. That another life may be born, another soul sent into this world of misery and suffering. That high duties and great responsibilities attend this possibility, and these should not be lost sight of beneath the overwhelming importance of worldly considerations.
The more I see of transatlantic marriages the more convinced I am that they are disastrous to anything like mutual happiness. Of ‘respect’ the less said the better. They begin with a ‘show’ and usually end up with a ‘show-up.’ And who can wonder?
The Englishman and the American woman are the most dangerous objects for the experiment of marriage. The one is perpetually running up against ideas, manners, and customs for into his own: the other is engaged in a continuous high-handed battle with such prejudices, manners, and customs. She takes refuge in defiance, and her husband in disdain. The chain girds and irks and tortures both until it is forcibly snapped in twain, or dragged through mire of scarcely concealed scandal.”–The New York Times, 1910
Wednesday, June 10, 2015
Etiquette for a Vanderbilt Debutante
| “In England, the court circle governs society. Its recognition makes a gentleman or lady out of nobody.” |
Titled Bankrupts Who Sell Their Court Influence for Round Sums — Brief Views of Royalty!
From London, May 1896 — This is the particular season of the year when the young American girl whose papa and mamma take her abroad every spring, hopes to acquire the transcendent social distinction of being presented at Court. It gives her something to talk about for the rest of her life, and like an heirloom, she can hand it down to future generations of her family as a badge of greatness.
It means much to an English woman to be presented at court, but to an American it can be scarcely any material value. In England, the Court circle governs society. Its recognition makes a gentleman or lady out of nobody. A Court presentation is an open sesame to society and everything that implies. Naturally it is sought after with great diligence, particularly by people who know that they must overcome mountainous obstacles to reach the acme of their ambition.
London is filled with a class of influential sharks who make a fat income during the season by piloting rich folks into the throne room at Buckingham Palace. It is a sad but true fact that many Americans have permitted themselves to be bitten by these rascals, for the mere pleasure of rubbing shoulders with Royalty for a minute or two and seeing a room full of Princes, Princesses, Dukes and people of lesser titles in gala array.
It is a gorgeous show, and it is generally thought to be worth the price of admission. Even if someone need not be feted for obtaining the rare cards of admission, the function cannot be suitably attended at a cost of much less than one thousand dollars. There are innumerable rules of Court etiquette which must be complied with, and each rule means the expenditure of a goodly some.
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| “The most notable American presented this spring was the young Duchess of Marlborough, but she did not appear as an American, but as an English Duchess.” |
A Notable Presentation
The most notable American presented this spring was the young Duchess of Marlborough, but she did not appear as an American, but as an English Duchess. Socially her position is one of considerable importance, and she's entitled by right to appear at the drawing rooms as often as she pleases. Her influence is also sufficiently great to secure cards of admission for any of her eligible in New York friends, but unfortunately the one whom she would most like to present is debarred by an edict which is seldom waived. This refers to her mother, Mrs. O. H. P. Belmont, who was divorced from the Duchess' father, W. K. Vanderbilt. One of the few divorced women ever admitted to the Royal presence is the Marchioness of Blandford who is divorced from the late Duke of Marlborough. It was she who presented her daughter-in-law, the young Duchess, at Court.
| Mrs. O. H. P. Belmont, mother of Consuelo Vanderbilt, was barred from cards of admission to London's elite drawing rooms, by an edict which is seldom waived, due to her divorce. |
A Powerful Official
All applications for cards are made to the same gentleman. Such applications are invariably accompanied by an endorsement of some person of note and prominence, otherwise they are ignored. Extreme care is taken that no one whose character is at all doubtful is admitted. The most difficult thing to perform is to leave the Royal presence by backing out of the room. A twelve foot train impedes graceful progress. Usually this part of the program is rehearsed several times before the presentation is made. Everything else is in stereotyped form and is of such simple character that few people commit blunders.
Thursday, April 23, 2015
Gilded Age Etiquette, Gossip and Feminine Fancies
Mrs. Cleveland never drinks wine.
Mrs. William Masters is credited with owning $2,000,000 worth of jewelry.
| Drop on inn to Lady Henry Somerset's |
| Unless Mrs. Henry M. Stanley was living like someone on "Hoarders," due to her parasol collection, I'm not sure why this "marvelous" collection was deemed "peculiar" society column news fodder. |
Mrs. Ann Walter Thomas, and English lady otherwise noted as a linguist, has the credit of being the best Welsh scholar living.
New York's well-known society woman, Mrs. Marshall O. Roberts who took to husband Colonel Ralph Vivian, of the English army, is said to have presented him a policy on her own life for $100,000.
After writing three recent posts on the very popular Washington D.C. wives of the Chinese Minister and Corean Chargés d'Affaires, we at Etiquipedia, sadly, have not been able to find a photo or depiction of either. We especially are quite taken with the descriptions of Mrs. Ye Cha Un. If any of our readers can lead us to a photo, we would be very grateful! The photo above is a depiction of what a Corean/Korean woman of the late 19th Century would have worn. It is from http://english.chosun.com/ |
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| Everyone can breathe a sigh of relief... Congressman Springer's wife is NOT a bluestocking intellectual! |
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| Poor Mrs. Kipling was on the receiving end of a mean spirited comment, and we are not sure why. We are happy to read she is “bright” and “entertaining,” though. |
| A grown up Consuelo Vanderbilt, in a photograph with her two young children. |
From Rome New York's, Daily Sentinel, 1891
Etiquette Enthusiast, Maura Graber, is the Site Editor for the Etiquipedia© Etiquette Encyclopedia











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